Videos for Learning

Learn from the Best — Advice for Realtors from Realtors

At Florida Realtors, we're dedicated to helping you be the best at your business. That's why we tap top real estate industry leaders to share the secrets to their success. With our Take 5 series, you'll hear advice on everything from marketing and listings to market research and tech trends — from been-there, done-that real estate pros.

How to Win the Listing Before the Pitch

With a little prep and a system, you can secure that listing. First, find out who the sellers are and what their expectations are. An online survey works well for this purpose. Also, before the presentation, mail or email them a prelisting package and some branding “goodies.”

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From Mileage to Marketing, These Apps Make Being a Realtor Easier

Focus on apps that help you work efficiently and increase sales. For instance, the QuickBooks Self-Employed app categorizes expenses and tracks mileage easily. For social media sharing, consider using Instagram Stories to create photo/video sequences of daily business interactions. Watch the video for more tips.

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How To Energize Your Realtor Image — and Win the Trust of Clients

Your professional image is about how you look and the way you behave. It’s also about how well you listen and whether or not you appear confident and positive. Your goal is to create trust, which leads to more referrals and sales.

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What Realtors Need to Know About E&O Insurance

When joining a brokerage, ask the broker how he or she handles E&O coverage so you understand the liabilities. To get the most out of a policy, keep paperwork organized in one file, and document each piece of the transaction.

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Follow the Market Trends That Really Matter to Realtors

By tracking simple details, such as absorption rates and hyper-local sales activity, Realtors can evaluate niche markets for buyers and sellers. Use MLS data and free market reports from the Florida Realtors Research Department to build listing presentations. Watch the video for more tips.

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The Top Resources for Commercial Realtors

Commercial Realtors have an extensive list of resources at their fingertips to increase business. Locally, statewide and nationally, seek out designations, education, networking events and free data tools, such as RPR Commercial. Watch the video for more tips.

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How to Have a Sucessful — and Fulfilling — Real Estate Career

You can make a phenomenal living in real estate and help many people if you commit to being a professional. Think about long-term goals because success follows a commitment to build relationships that last a lifetime. Watch the video.

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Wire Fraud Is on the Rise — Here's How to Protect Your Clients

Buyers are being bilked out of hundreds of thousands of dollars by criminals use sophisticated software to hack email accounts and look for keywords that indicate a transaction is in progress. What you need to know and what Florida Realtors is doing to keep you on the right side of the law.

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Stuck in a Rut? Here's How Realtors Can Bust Out of It

Breaking out of a sales rut can be difficult — but not impossible. Start small. Make one task a priority each day and stay on track. Organized task lists add structure to your day and help you move past the excuses that get in the way of renewed success. Also consider starting an accountability group, where members offer support, share individual goals and hold each other accountable.

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Watch these Dates for Key Market Research Reports

Florida Realtors Online Education Portal - LearnUpon

Florida Realtors' Mid-Winter Business Meetings

Make Your Voice Count in the Capital

Videos for Learning

Learn from the Best — Advice for Realtors from Realtors

How to Win the Listing Before the Pitch

From Mileage to Marketing, These Apps Make Being a Realtor Easier

How To Energize Your Realtor Image — and Win the Trust of Clients

What Realtors Need to Know About E&O Insurance

Follow the Market Trends That Really Matter to Realtors

The Top Resources for Commercial Realtors

How to Have a Sucessful — and Fulfilling — Real Estate Career

Wire Fraud Is on the Rise — Here's How to Protect Your Clients

Stuck in a Rut? Here's How Realtors Can Bust Out of It