News Archive

Florida Realtors Chief Economist Brad O'Connor and Florida agents share practical advice on pricing homes, negotiating deals and helping buyers find affordable options.

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Updated online profiles, specific customer reviews and original local content may help real estate agents become more visible in AI-powered searches.

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The 30-year mortgage rate held steady at 7.40%, ending seven straight weeks of increases. The 15-year rate dipped to 6.71%, Freddie Mac said.

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Nearly 9% of purchase borrowers chose an ARM in mid-September as higher fixed rates pushed more buyers toward lower initial payments.

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A new survey found 77% of recent buyers exceeded their initial budgets, while some accepted fewer bedrooms, smaller yards or different locations.

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A new study found many real estate inquiries go unanswered or take too long to reach an agent, highlighting gaps in lead response and follow-up.

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A new appraisal reporting format is rolling out. These five questions can help agents prepare for lender changes, customer conversations and transactions.

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Hispanic households are driving U.S. homeownership growth, creating opportunities for agents who understand their communication needs, communities and homebuying questions.

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Realtor.com research finds that credit scores, down payments and lender choice can influence the mortgage rate a buyer receives, even when average rates are high.

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A Neighbors Bank survey found 71% of Americans would consider buying a home with someone other than a spouse to make homeownership more affordable.

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