Florida Realtors News
News Archive
Mortgage applications for new homes rose 5.5% year-over-year and 14% from February, the MBA said. The average loan size fell.
AI is transforming real estate but comes with risks: it can lie, amplify bias, aid scams and lack security. Use it wisely, and always verify and protect data.
Luxury buyers want outdoor spaces that evoke emotions, such as sculptural furniture, bold palettes, eco materials and serene, spa-like vibes.
Home equity rose to $35T since 2020, but higher taxes, rates and lending limits make it harder for homeowners to benefit from that wealth.
Clear speech, strategic pauses, body language and knowing your audience help real estate pros boost communication and build stronger client connections.
Dark, moody hues – like navy, emerald, and charcoal – can add depth and sophistication, giving listings a high-end look that home shoppers crave.
Facebook is a great way for real estate pros to build rapport, engage with local communities and nurture leads through valuable, non-promotional content.
Remodeling report: Some projects boost the home’s appeal and offer a great return on investment, like a new steel front door (100% ROI) or a closet remodel (83% ROI).
Real estate teams can boost leads by using personalized content, AI tools and live chats to engage buyers who expect instant, tailored communication.
Experts forecast home prices to rise 3.4% in 2025 and 3.3% in 2026, down from earlier projections, according to Fannie Mae’s Q1 2025 survey.