Florida Realtors News
News Archive
Florida’s Fair Housing Act, enacted in 1983, prohibits housing discrimination based on race, sex, religion, disability, family status and other protected classes.
Agents value brokerages with strong leadership, integrity and coaching-focused cultures. Real-time communication, accountability and goal-based training drive success.
Vacant land is the top target for title fraud, as scammers forge deeds to sell properties they don’t own. New alerts and safeguards aim to curb the trend.
AI tools can help agents build business plans, write marketing content and streamline operations when used with detailed, well-crafted prompts.
How one Realtor turns everyday relationships into a steady source of sales by setting clear expectations for referrals.
Veronica Figueroa once had three people answering her emails. Then she tried an AI assistant that filters the fluff, drafts replies and mimics her tone. Now, email takes 20 minutes a day—and she’s got her time (and privacy) back.
Small, meaningful pop-by gifts help agents stay connected with past customers, show appreciation and encourage referrals without feeling overly promotional.
In a crowded social media video scene, personality wins. Sue Benson shows how sharing honest insights, consumer tips and quick videos create connection—and leads that last.
Inflation and high prices remain top concerns, with little change in how consumers view their finances or the overall economy, according to the University of Michigan.
With engineering precision and a family-powered team, Dania Perry blends data, marketing and hands-on service to deliver standout results in Tampa Bay’s luxury market.