Realtor^® Adam Gurske: On a Mission to Serve

Growing up with a mother who was a local Realtor association executive, Gurske was always immersed in the world of real estate. "I never had the intention of becoming a Realtor," Gurske says as he recalls his early days assisting a property management company while still in college. Little did he know that this experience would pave the way for a successful future in residential real estate. After graduating from the University of Florida with a degree in business management and a minor in real estate, Gurske obtained his real estate license in 2013 and hasn't looked back.

He says he saw the “value of empowering people to make informed decisions about their real estate transactions” and that ignited his entry into real estate. As he puts it, "My goal is to leave clients with the impression that they couldn't have done it without me, and that's what I'm passionate about and strive towards."

Gurske is one of 20 Realtors in the inaugural class of Florida Realtors® Board Certified Professionals, a new endorsement for Realtors who have reached the pinnacle of their profession and fulfilled leadership, education and skill-based achievements over the life of their real estate careers.

Specializing in residential resale, he also caters to seniors, lakefront properties and university-area investments. But it's not just the breadth of his expertise that sets him apart; it's his dedication to staying informed and educating his clients.

"Education is key to me," he says. Gurske consistently pursues additional certifications and designations to provide clients with the most up-to-date information and guidance. “Our job is to be well educated, well trained, well prepared and to pass that along to the buyer or seller,” he says. “I want them to know I’ll help them from A to Z.”

One aspect that differentiates Gurske from his peers is his meticulous attention to detail during transactions. He prides himself on anticipating potential challenges and keeping clients calm and focused throughout the process. 

However, his superpower – if you will – is his ability to nurture in-person connections. He explains, “The best way is face-to-face interactions. I foster relationships by encouraging these interactions.”

One way he does that is by hosting a party once a year for everyone in his sphere. “It’s fun for adults and kids,” Gurske recalls. “I recently did one at a brewery that allowed kids. We had games set up and people could even bring their pets. We like to support local businesses.”

His commitment to providing top-notch service is bolstered by the systems he has put in place over the years. Comprehensive to-do lists, coupled with a well-organized calendar, ensure that every client receives personalized attention and timely updates.

“I don’t ever want a customer asking me something and I have no idea how to answer them,” Gurske says.  “I realize it may happen, but I want to ensure I either know the answer or can quickly get it for them.”

In that same vein, he puts an emphasis on consistent and comprehensive communication. He explains, “Whether that’s a text message, a Facebook message or some other way to reach out, I want to stay in touch with a person all levels. Some people you connect with more organically. I want to make all my connections organic, not forced or like a sales pitch.”

Beyond his professional endeavors, Gurske is deeply involved in the local community. He completed Leadership Gainesville and a Next Gen Philanthropic Leadership Program. Currently, he serves on the board of Family Promise of Gainesville, a nonprofit organization dedicated to assisting homeless families. Moreover, Gurske is spearheading a giving circle initiative at this local Realtor association, aimed at boosting the impact in the community through collective contributions.

In a competitive industry where expertise and trust are paramount, Gurske stands tall as a true advocate for his clients. With a passion for educating and empowering people, he has earned a reputation as a consummate professional, dedicated community member and a guiding force in the Alachua County real estate sector.