BTR offers agents a chance for rental commissions, a pipeline of future buyers and connections with developers in a fast-growing market.
Some agents say private showings and targeted marketing help focus on serious buyers. Virtual tours and online listings also reduce the need for open houses.
Real estate marketing thrives on short videos, local posts, quick updates and personal connections. AI helps, but genuine content and paid boosts build relationships.
Florida homeowners in eligible counties with 2023–2024 storm damage can pre-apply for home repair, replacement or reconstruction through Rebuild Florida HRRP.
Housing sentiment inched up as Fannie Mae’s index rose to 71.8. Job loss fears fell, home price and mortgage rate outlooks improved, but buying conditions declined.
Two-thirds (66%) of Gen Z are more concerned about housing security than a year ago, and nearly 1 in 3 (30%) have considered squatting or living in their car.
Nearly 1,200 Florida Realtors members and volunteers removed 13.5 tons of trash from 218 miles of waterways in July, finding items from a walker to a bottle of sake.
Hispanic buyers make up over one-third of U.S. homeownership growth, with rising incomes, strong buying power and growing market influence.
The initiative promotes local policy solutions, infrastructure upgrades and partnerships to tackle housing supply and affordability challenges nationwide.
Newly built homes are more plentiful nationwide and a better value on a per-square foot basis, particularly in the South, Realtor.com said.
