Florida Realtors News
News Archive
Many Realtors think they have a good handle on Professional Standards. Most of it’s just common sense, right? Test your knowledge and have a little fun with this Professional Standards quiz game – Locate That Phrase!
A new Realtor.com report shows the new-construction price premium at a record low as builders use incentives to lower rates and down payments for buyers.
In a world drowning in content, the real competitive edge is showing up online as your real self — not a polished imitation, says a personal brand strategist.
AI tools now influence how consumers discover agents. Consistent bios, reviews and fresh local content help real estate pros appear in generative search results.
NAR’s new FAQs explain how local MLSs can apply the 18 handbook updates. In Florida, non-members have long had MLS access.
Real estate pros who understand the basics of the mortgage interest rate deduction can help customers make choices that align with their financial goals.
NAR is launching short trademark-education videos to help members and associations use the Realtor marks correctly and preserve the brand’s legal strength.
Podcasting can help real estate pros broaden their brand. Clear audiences, consistent formats and strong promotion drive growth and exposure.
Rental listing scams are rising, with hijacked and phantom posts using real agents’ photos and identities. Protect yourself by learning the risks.
High prices and softer incomes kept households on edge in November, even as short- and long-term inflation expectations eased, the University of Michigan said.