Instagram is prioritizing strong hooks, captions, location tags, smart audio use and Trials, giving agents clearer ways to expand reach and test what works.
A 1991 court ruling allows non-Realtor brokers (Thompson brokers) in Florida, Georgia and Alabama to access MLSs without joining a Realtor association.
Confidence among builders improved modestly to close the year, with cost pressures and buyer affordability shaping the outlook ahead.
Regret among recent buyers has declined as purchase timelines lengthen, though younger buyers remain more likely to question their home decisions, Realtor.com reports.
Real estate teams are refining goals, investing in skills and technology, strengthening digital visibility and diversifying lead generation to stay competitive.
Florida’s housing market remains positioned for long-term demand, with population growth and early signs of rising home sales, Florida Realtors chief economist said.
Even small rate differences can expand the number of homes within reach for buyers facing strained affordability, new research shows.
NAR economists project lower rates, rising inventory and a 14% sales increase in 2026, though progress will vary by market as affordability and supply differ locally.
AI can boost efficiency, but businesses still need people to personalize outreach and close deals. Blending AI insights with human expertise delivers better results.
The next generation of buyers isn’t Googling you. They’re asking AI. Here’s how to show up in the answers that matter.
