Rates on 30-year fixed mortgages fell to 6.23% from 6.3% last week, while 15-year rates dropped to 5.58% from 5.65%, giving buyers more breathing room.
Putting homes in front of buyers isn’t enough. Strong pricing, presentation and agent insight help guide better decisions early in the process.
Florida leaders say budget progress continues, but no immediate return to Tallahassee is planned, leaving session timing to continuing budget negotiations.
About 85% of homeowners say they didn’t have key information before buying, with common gaps around down payments, costs and financing options.
In a slower market, sharper prospecting, clearer expectations and steadier negotiation can help agents hold deals together and protect business.
Focusing on past customers and contacts with helpful, timely posts can spark conversations, build familiarity and drive referrals over time.
One-story homes offer open layouts, simpler maintenance and long-term usability, aligning with how many buyers want to live now.
The region, including Florida, saw the strongest gains, with signings up 3.9% monthly and 2.3% yearly as job growth and price cuts drove activity.
Florida Realtors’ MLA-6 form can update pricing, timelines and more, yet it’s often overlooked despite its flexibility and ease of use.
Scams tied to property deals are rising, with more than 12,000 victims reported. AI is making schemes harder to detect and easier to scale.
