In a slower market, sharper prospecting, clearer expectations and steadier negotiation can help agents hold deals together and protect business.
Focusing on past customers and contacts with helpful, timely posts can spark conversations, build familiarity and drive referrals over time.
One-story homes offer open layouts, simpler maintenance and long-term usability, aligning with how many buyers want to live now.
The region, including Florida, saw the strongest gains, with signings up 3.9% monthly and 2.3% yearly as job growth and price cuts drove activity.
Florida Realtors’ MLA-6 form can update pricing, timelines and more, yet it’s often overlooked despite its flexibility and ease of use.
In real estate, thoughtful questions and careful preparation can reveal priorities that help both parties reach a better outcome.
Two Florida agents were named to NAR’s 2026 30 Under 30, recognized for business success, leadership and a focus on delivering value to buyers and sellers.
A federal judge dismissed an antitrust complaint against NAR and others, finding no evidence of conspiracy. The plaintiff can still refile.
Scams tied to property deals are rising, with more than 12,000 victims reported. AI is making schemes harder to detect and easier to scale.
Higher-income careers still lead in homeownership, but local affordability is reshaping who can buy, with many metro areas seeing shifts over the past decade.
