News Archive

First-time buyers are "demure and mindful," facing high prices and rates. They often move from family homes and use agents to navigate a competitive market.

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Sales of newly build homes rose 5.6% from a year earlier. Gradual improvements in the home building sector are forecast as mortgage interest rates go down.

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Signals of early-stage homebuying demand, including home tours, are gaining momentum as mortgage rates stabilize at a 15-month low.

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With the recent settlement and policy changes, the word “value” gets used a lot. What does it really mean to provide consumers value? We spoke with Realtors® from around Florida to find out.

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Real estate pros who understand how to use and maximize the benefits of smart home tech and the data may have competitive business advantages.

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Mike McGraw, 2023 president, is the 2024 Realtor of the Year. All award winners were recognized Thursday at the annual convention’s in-person Awards Luncheon.

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NAR’s chief economist said consumers are seeing more choices, and affordability is improving due to lower interest rates.

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New listings and inventory levels in July rose YoY for both single-family homes and condo-townhouses while single-family sales were up 5.2%. Condo sales fell 1.2%.

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Creating a memorable brand includes knowing your audience and communicating your business needs and expectations.

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New technology can help agents by reducing administrative tasks, improving customer communication and optimizing listings, to name a few.

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